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<html><head><title>Can you explain exactly how SmartSwap works?</title></head><body>
<b>Can you explain exactly how SmartSwap works?</b><br />
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SmartSwap is a simple but powerful feature that we invented to help people who do “ad swaps” and “click swaps” maximize the value of every click.<br />
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Without SmartSwap technology, when you do an ad swap with someone you’ll often send them a lot of clicks from people who have already seen their offer or opted-in to their list, and vice versa.<br />
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This is just a huge waste of clicks for everyone.<br />
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While not a big problem if both sides get a ton of traffic and/or have large lists, this is a very real problem if one or both swap “partners” don’t …<br />
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… and the smaller the lists, the bigger the problem.<br />
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SmartSwap solves this problem. Here’s how it works …<br />
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When you want to do a swap with someone, explain to them how ClickMagick’s SmartSwap feature will ensure they get the most new, unique visitors possible.<br />
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Just instruct them to send you the agreed upon number of clicks first to one of your ClickMagick tracking links or rotators, so SmartSwap can do its job.<br />
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Then when it’s your turn to send them clicks back …<br />
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Simply set up another tracking link or add their URL to one of your rotators and enable SmartSwap by selecting the link or rotator that THEY sent YOUR clicks to.<br />
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When you do, ClickMagick will make sure that you don’t send them back any users that they sent to you first …<br />
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Completely eliminating wasted clicks on both sides.<br />
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<div class="faq-note"><b>Note:</b> When using SmartSwap, make sure you have an appropriate Backup URL set up, because under some situations the system will need to send a user to your Backup URL when it needs to separate that user out and there’s nowhere else to send them.</div>
<div class="faq-tip"><b>Tip:</b> To get the most from SmartSwap, make sure your swap partner sends ALL the agreed upon number of clicks BEFORE you start sending clicks to them.</div>
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