NAME

add_bidding_seasonality_adjustment

DESCRIPTION

Adds a customer-level seasonality adjustment that adjusts Smart Bidding behavior by the expected change in conversion rate for the given future time interval.

For more information on using seasonality adjustments, see: https://developers.google.com/google-ads/api/docs/campaigns/bidding/seasonality-adjustments.

SYNOPSIS

add_bidding_seasonality_adjustment.pl [options]

-help                       Show the help message.
-customer_id                The client customer ID of the Google Ads account
                            that the seasonality adjustment will be added to.
-start_date_time            The start date time in yyyy-MM-dd HH:mm:ss format
                            of the conversion rate adjustment period.
-end_date_time              The end date time in yyyy-MM-dd HH:mm:ss format
                            of the conversion rate adjustment period.
-conversion_rate_modifier   The conversion rate modifier that will be applied
                            during the adjustment interval.