NAME

add_performance_max_campaign

DESCRIPTION

This example shows how to create a Performance Max campaign.

For more information about Performance Max campaigns, see https://developers.google.com/google-ads/api/docs/performance-max/overview.

Prerequisites: - You must have at least one conversion action in the account. For more about conversion actions, see https://developers.google.com/google-ads/api/docs/conversions/overview#conversion_actions.

This example uses the default customer conversion goals. For an example of setting campaign-specific conversion goals, see shopping_ads/add_performance_max_retail_campaign.pl.

SYNOPSIS

add_performance_max_campaign.pl [options]

-help                       Show the help message.
-customer_id                The Google Ads customer ID.
-audience_id                [optional] An audience ID to use to improve the
                            targeting of the Performance Max campaign.
-brand_guidelines_enabled	[optional] A boolean value indicating if the campaign is enabled for brand guidelines. Defaults to false.